Photos can be used to tell a story and can be incorporated to convey a relationship between a desirable quality of experience and a brand.
- System1 uses photography in creative and adaptive ways to express our growth mindset, ambitious goals, and passionate people.
- We use gradients made with our corporate colors paired with images of ambient technology and human interaction for maximum word and image impact.
- Contrast and accessibility is always top priority whenever we place type on an image.
- Solid color overlays in brand colors on desaturated images is our technique used for editorial implementations as seen on system1.com’s careers page.
Examples
Ambient Technology